In April, we did a mini facebook ad experiment. We placed ads on facebook for aimDC.org with real money! This was a small experiment to understand how the facebook ads work. Now we will tell you step by step how we did it and what we got out of it. As aimDC.org team, we feel passionate [...]
Posts Tagged ‘internet’
Mini Facebook Experiment with REAL MONEY: How does facebook ads work?
Posted in apartment, dc, facebook, internet, marketing, tagged ads, apartment, dc, experiment, facebook, how, internet, marketing, money, real, what on November 6, 2008 | 1 Comment »
Online Advertising: The 7 Steps to Success : Step #5
Posted in apartment, creative, dc, internet, marketing, tagged advertising, creative, internet, online, step, steps, success on October 24, 2008 | 2 Comments »
#1 Keep it Simple
#2 Appreciate the importance of good visuals.
#3 Get to the point quickly.
#4 Select the format that will tell your story with greatest power
#5 Enhance legibility
The Internet is a very time-sensitive medium. Multiple images force the viewer to work harder to comprehend the ad. Likewise, extentsive copy that moves quickly demands excessive concentration [...]
Online Advertising Success: Step #4
Posted in creative, tagged advertising, apartment, creative, internet, online a, real estate, richmond, success on October 21, 2008 | Leave a Comment »
#1 Keep it Simple
#2 Appreciate the importance of good visuals.
#3 Get to the point quickly.
#4 Select the format that will tell your story with greatest power
Understand. No single format ensures success in online advertising. I am sure you have seen a lot of size of ads on different sites; vertical(skyscraper or half page), horizontal (leaderboard), or [...]
Online Advertising: the 7 steps to success, step #3
Posted in creative, tagged advertising, apartments, dc, internet, marketing, online, steps, success on October 20, 2008 | Leave a Comment »
#1 Keep it Simple
#2 Appreciate the importance of good visuals.
#3 Get to the point quickly.
Every second is precious. Why anyone would care about your service? Communicate effectively and concisely. The most important things is to explain the consumer benefit. The quciker you get to the main message and brand name, the more successful your ad [...]
Online Advertising: The 7 steps to success — Step #2
Posted in Uncategorized, tagged advertising, apartments, color, creative, internet, online, success on October 17, 2008 | Leave a Comment »
#1 Keep it Simple
#2 Appreciate the importance of good visuals.
Give the audience attractive holistic images, good colors, and clarity. Online ads represent a melding of the qualities of a static print ad and the motion of a television commercial.
All colors are not created equal: The most effective colors are blue, golden, yellow, green, red and [...]
Online Advertising: 7 steps to success
Posted in apartment, creative, dc, internet, marketing, tagged advertising, apartment, creative, dc, internet, marketing, online on October 16, 2008 | Leave a Comment »
When it comes to online display advertising, many of us stil feel concerned. How do you really make your ads work? What works online , what doesn’t? How can you make sure that your online advertising efforts are maximized during these hard times. We will talk about how to make your online creative work! There are 7 [...]
Apartment Internet Marketing Conference 2009 Agenda
Posted in 2009, agenda, apartment, internet, marketing, tagged 2009, agenda, aim, apartment, internet, marketing on October 15, 2008 | Leave a Comment »
AGENDA HIGHLIGHTS:
- One-on-one consultations with selected Internet marketing experts (limited opportunity)
- An audit and critique of a company’s entire web presence
- Social media marketing case studies showing how apartment firms are using Web 2.0 sites to generate leases
- Hands-on session in building web media
- Internet communications with residents and media in an emergency situation;
- Local [...]
Is Internet a branding or direct response medium?
Posted in apartment, dc, internet, marketing, tagged branding, direct, internet, response on October 10, 2008 | 1 Comment »
Fellow readers, I am sorry first of all, I haven’t done a good job in terms of updating the blog this week. Thanks for your emails though. I think I have had something called writer’s block? or did I have an extremely busy week? well maybe both Today I would like to talk [...]
How youtube can help you to get more leads
Posted in apartment, dc, internet, marketing, youtube, tagged apartments, google, internet, marketing, online, rank, rent, video, youtube on September 25, 2008 | 2 Comments »
http://www.youtube.com/watch?v=goM_LvLHpf4
http://www.youtube.com/watch?v=L9LSDxhk-VY&NR=1
Youtube videos feel like a tv commercial but even better because the reader can interact with it and immediately can go to your website or call you to schedule an appointment. What else can you do better?
3 EASY TIPS:
1- Make sure you add your contact information somewhere in the video and wherever you can on your youtube page. You [...]
Where are apartment seekers looking online?
Posted in ads, apartment, dc, internet, marketing, prospect, tagged aparment, dc, free, internet, lead, looking, marketing, online on September 24, 2008 | 5 Comments »
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When looking for rental housing online, a remarkable 84% of apartment seekers use more than one web site to research.
SO WHAT?
It means that it is very important to market your properties on as many websites as possible to maximize your leads.